RADIO PRESENTER • CONTENT CREATOR • GIVEAWAY KING
British radio powerhouse and creator connecting global brands with an engaged UAE audience across radio, socials and more.
FOLLOWERS
42K+
Instagram & Social
AVG REELS
19K
Viral Plays / Post
ENGAGEMENT
0.4%
Verified Organic
UAE FOCUSED
75.6%
Hyper Local Reach
What can he do for your brand?
Turn your message into entertaining content that people want to watch. From funny Instagram Reels and stories to hosting events and bringing experiences to life, Rossi gives your brand a recognisable face and a natural connection with his audience.
ABOUT BIG ROSSI
FROM THE AIRWAVES
TO YOUR BRAND.
From prime-time radio airwaves to viral content and Emcee duties, Big Rossi crafts authentic brand moments that capture consumer attention, sparking tangible foot traffic and viral social sharing.
12+
Years UAE Broadcast
500+
Live Stage Hostings
$2M+
Viral Prizes Awarded
RECENT COLLABORATIONS
VERIFIED ANALYTICS
AUDIENCE SNAPSHOT &
DEMOGRAPHICS
Real-time verified platform telemetry reflecting high disposable income, UAE residents, and prime millennial consumer spending.
TERRITORY DOMINANCE
75.59%
UNITED ARAB EMIRATES
Dubai Core
66.68%
Concentrated within metropolitan Dubai and high-density luxury residential districts.
TOP AGE GROUP
48.13%
AGE 25 – 34 YEARS
The quintessential young executive and young family bracket with peak buying velocity.
AUDIENCE GENDER PARITY
BALANCED REACH
50.34%
MALE AUDIENCE
49.66%
FEMALE AUDIENCE
AFFINITY INDEX
TOP AUDIENCE INTERESTS
- Travel & Tourism
52.13%
- Restaurants, Dining & Food
50.61%
- Friends, Social & Relationships
49.61%
- Camera & Photography
41.72%
- Toys, Children & Family Care
39.08%
COMMERCIAL SERVICES
BIG PERSONALITY.
BIG
REACH.
Turnkey creative integration across terrestrial radio, viral short-form video, high-profile event hosting, and tailored activations.
SOCIAL CONTENT
BRAND CAMPAIGNS
DJ + Event Hosting
Radio ads
THE VOICES BEHIND THE ENERGY.
Big Rossi is part of the UAE’s #1 radio station, Virgin Radio Dubai, where he’s a key personality on The Kris Fade Show. Part of a dynamic on-air and digital team, he delivers high-energy radio content, sharp social comedy, live festival entertainment, and branded experiences that resonate across Dubai.
LET’S
CREATE
SOMETHING
BIG.
Let’s work together to create campaigns that connect,
engage and deliver results for your brand across the UAE and GCC.
Dubai, United Arab Emirates
@bigrossiradio
